TOP-LEVEL STRATEGY AND NEGOTIATION

I work directly with brands to uncover and extract the highest possible return on their event marketing investment.

Having worked with more than 200 brands as both a property owner and a brand-side negotiator, I know precisely how to achieve optimum performance in the business relationship with the event property. I also know how to leverage the property’s branding and communication assets and ensure the property directs appropriate resources in support of the sponsorship.

I can help in any of three levels of engagement:

• Arm your brand team with the knowledge and negotiating tools they need to forge – or strengthen – a successful sponsorship agreement.
• Expertly negotiate alongside your brand team in the boardroom with the event property.
• Lead and direct the planning and negotiation process on behalf of the brand team to its successful outcome.

Following a successful negotiation, it’s essential for each event to include include a captivating pre-event and on-site brand activation. I love working with brands to develop original and engaging activations.

For more information, don’t hesitate to get in touch.