EVERY EVENT STARTS AS AN IDEA

Many people dream of launching their own unique event concept but don’t know where to begin. The best person to mentor a start-up is one who has built multiple start-ups from concept to successful fruition with little or no start-up resources.

I wrote the playbook. I’ve learned the hard lessons. I know where the landmines are. I also learned to uncover growth opportunities. I learned how to scale a property from a local to national to global audience.

I love to show start-ups how to set their project up for success including how to:

• raise seed capital
• find and secure sponsors
• harness the power of traditional and social media
• market with limited marketing resources
• budget for scalability
• structure for strength and efficiency
• build a loyal audience

Before launching any new event project, it is equally important to know the core principles of success as it is to know the reason many events fail to succeed. This crucial knowledge sets the priorities and guides every business decision.

Work with me to lay out the roadmap for your vision.